After Hurricane Sandy hit the New York area, I was contacted to lead the creative, branding and advertising for this non-profit organization that aimed to take NYC Marathon runners into the most hard hit areas to volunteer with the relief efforts. With effective branding and social media management on this project, a small group and myself were able to turn this idea into a small non-profit with 150 fans on day 1 to over 4,000+ within a week’s time.

Work shown includes: branding, logo, print and online advertising and social media design